In the sprawling universe of music fandoms, few stand out quite like the BTS Fandom, known as BTS’s ARMY. With millions of members spanning languages, generations and continents, the BTS ARMY has become a cultural phenomenon in its own right.
What exactly makes this fandom so influential and unique? The answer lies in a complex web of activism, grassroots, emotional connection, global diversity, and mutual respect between artists and fans.
1. Diversity and Inclusion
Unlike many other fandoms around the world that are limited by culture and geography, the BTS ARMY is remarkably inclusive and global. Fans of BTS come from all corners of the world, from South Korea, the United States, Egypt, the Philippines, Nigeria, and beyond...